Privacy Policy

This Privacy Policy explains how LuxeLightLab (“we”, “us”, or “our”) collects, uses, and protects your personal information when you visit our website or make a purchase. We follow Shopify’s data standards and meet Google Ads requirements for advertising and remarketing.

Information We Collect

We collect information in the following ways:

1. Information you provide

When you make a purchase or contact us, you provide:

  • Name

  • Billing and shipping address

  • Email address

  • Phone number (optional)

  • Payment information (processed securely by Shopify or our payment provider)

  • Any details you include in customer support messages

2. Information collected automatically

When you browse our store, we automatically collect:

  • IP address

  • Browser type

  • Device information

  • Pages viewed

  • Time spent on pages

  • Referring websites

Shopify collects this data to help us improve your shopping experience.

3. Information from cookies and tracking

We use cookies and similar technologies to:

  • Keep your cart active

  • Improve website performance

  • Measure traffic and visitor behavior

  • Show relevant ads through Google Ads

You can disable cookies in your browser if you choose.

Use of Google Ads and Tracking Tools

To advertise our products, we use Google Ads and related tools, which may use cookies, tags, and identifiers.

These tools may collect:

  • Browsing behavior on our site

  • How you interact with our pages

  • Whether you visited after clicking a Google ad

  • General location based on IP

This helps us show relevant ads and measure ad performance.

Google Ads features we may use

  • Remarketing

  • Custom audiences

  • Conversion tracking

  • Display advertising

  • Personalized ads

Google may use cookies such as the Google Ads cookie and the Google Analytics cookie together to show ads based on your past behavior on our website.

How We Use Your Information

We use your information to:

  • Process orders

  • Provide customer support

  • Send order updates

  • Operate and improve our website

  • Analyze site performance

  • Show ads that match your interests

  • Prevent fraud and protect our store

We do not sell your personal information.

Your Choices for Google Ads

You can control how Google uses your data for advertising.

You can opt out of:

✓ Google Ads personalization
✓ Google remarketing
✓ Interest-based advertising

By visiting:

https://www.google.com/settings/ads

Or using the Network Advertising Initiative opt-out page:

https://optout.networkadvertising.org

Sharing Your Information

We share data only with:

  • Shopify (store platform)

  • Payment processors (for secure payments)

  • Delivery services

  • Analytics and advertising partners such as Google Ads

These partners receive only the information needed to perform their services.

Data Retention

We keep your order information for as long as required for legal, tax, or operational reasons. You can request deletion of your personal information at any time.

Your Rights

Depending on your region, you may request to:

  • Access your personal information

  • Update or correct your information

  • Request deletion

  • Opt out of marketing

  • Request a copy of the data we store

To make a request, contact us at via the contact form on our website.

Security

We follow industry best practices to protect your information. Payments are encrypted and processed securely. We never store full credit card details.

Changes to This Policy

We may update this Privacy Policy as needed. Any changes will be posted on this page.

Contact Us

If you have any questions about this policy or how your information is handled, contact us anytime via the contact us form on our website.